Bearing more than 25 years of experience as an entrepreneur and financial services specialist, Bruce Bent II has gathered a wealth of knowledge and connections relevant to the advancement of his businesses. He currently serves the Double Rock Corporation as the CEO, President, and Vice Chairman. In this role, Bruce Bent II is responsible for the operations of the company and its subsidiaries including Landing Rock Group, Intrasweep, LIDs Capital, Island Intellectual Property, and Access Control Advantage.
Over the years, Bruce Bent II has specialized in product innovation, strategic planning, business solutions, and retirement planning. To this end, he has transformed the Double Rock Corporation into one of the largest private institutions providing cash management with assets valued at over $130 billion under its control. Growing up, his father taught him that just because something has not been done before; it does not mean it cannot be done. This has been the basis of his innovative exploits, and currently, he is listed as an inventor on more than 60 private-held patents in the financial industry.
Bruce Bent II is widely recognized in his industry as an innovator of cash solutions and in the management of short-term assets. He is a pioneer of the money market fund, through the Reserve Fund, a financing option offered to investors interested in earning long-run small returns as a means of preserving their wealth. This is a continuation of his father, Bruce Bent’s work, in association with Harry Brown, the first proprietors of the Reserve Fund in the 1970s.
According to Bruce Bent II, the best strategy to ensure the growth of your business is to place heavy emphasis on creating value for your customer. They are the main reason you and your business exist. Therefore, by appreciating the feedback of your client, you can find more ways to improve your product and method of service delivery.
About Bruce Bent II
He is a leading American specialist in the financial services industry, with the ability to innovate and invest in products that set industry standards. Apart from working for the Double Rock Corporation, he also used to work for B2 Consulting, as well as Hallmark Investment Series Trust and its subsidiaries.
From the Northeastern University, Bruce Bent II holds a Bachelor’s degree in Philosophy. He has served as an associate of the Young Presidents’ Organization, as well as receiving a feature in Leadership Secrets of the World’s Most Successful CEOs, a best-selling book.